HELLO!

Boomerang was a dream I had when I was in High School. After several years of dreaming I opened the doors right here at 845 Mass Ave when I was in my mid-20s. I am SO THANKFUL for all the love and support over the years from all of you. The endless amounts of national and local press have been unbelievable, even a few global. Boomerang has always been debt free and profitable since the second month I opened back in 2013. Even through covid, Boom continued to “boom” and for that I am thankful. Though Boomerang is profitable and currently thriving it is bittersweet for me to announce I am going to close the doors. Unfortunately, with the changes in my block there are pros and cons and I don’t have it in me to start over in a new location. My favorite thing over the last 11 years has been building relationships with all of you. I have made lifelong friends from awesome customers and talented makers. I am excited though for the next chapter in my life. I am very ready to not work on the weekends and be able to attend functions that I have missed out on over the years. The life of retail and being a business owner is 24/7 and I’m at peace with moving on. Boomerang’s last day was Sunday, November 24^th, 2024. Though I’m excited for what’s next, I am going to miss all of you and this company I worked my booty off to build. XO – FeliciA